Developed brand positioning based on core values (including MOKA Pot concept)
Built and implemented PR and advertising strategies
Led the team, contributed to sales growth and market expansion
Coordinated financial and administrative processes with entrepreneurs
Proposed improvements for marketing structure and entrance visual sys
Conducted active sales and client needs analysis
Delivered presentations and managed performance to meet commercial targets
Developed innovative youth-oriented projects
Executed startup ideas, built teams, and analyzed project feasibility
Established a socially-driven brand during the pandemic
Organized psychological and social projects for youth (e.g., Edward Sparrow quest)
Led creative team and developed brand strategy
Managed own pub, organized daily operations
Gained early leadership and real-world business management experience
Planned entertainment events in various formats
Designed content and atmosphere based on audience psychology
Coordinated financial processes between entrepreneurs and management
Strong Interpersonal & Psychological Communication
Skilled in understanding audience needs, building trust, and delivering messages effectively
Team Leadership & Motivation
Experienced in managing and inspiring teams toward achieving common goals
Strategic Thinking & Execution
Capable of developing and implementing short- and long-term strategies
Brand Positioning & Sales Growth
Expertise in enhancing brand value and driving commercial performance
Project & Event Management
Proficient in planning, coordinating, and executing both corporate and creative events
Startup Ideation & Creative Design
Ability to design and launch innovative projects from concept to reality
Visual Planning & Aesthetic Sense
Strong eye for design, visual storytelling, and content presentation
Agility & Fast Decision-Making
Adaptive in dynamic environments with quick, effective problem-solving skills
Passion for extreme sports (Completed parachuting course)
Reading philosophical, psychological, and strategic literature
Developing and archiving creative projects
Practicing meditation and breathing techniques