Summary
Overview
Work History
Education
Skills
Accomplishments
Websites
Hobbies and Interests
Training
EDUCATION & ADDITIONAL EXPERIENCE
Timeline
Generic

Annette G. M. Feasel

Marana

Summary

Versatile business leader who has a balanced creative and analytical approach to improving the overall performance of an organization. A strategic problem solver able to quickly comprehend multiple industries and work across all levels to uncover ways to cut company costs and produce new sources of revenue in a diverse and high growth environment. A successful, hands-on motivational leader able to influence and lead people through fair and consistent treatment. Highly experienced with a proactive and focused approach to project management, organizational development, and customer/guest satisfaction Strong communication skills contribute to the building of collaborative relationships with suppliers and co-workers. A well respected leader with extensive research, analysis, contract negotiation skills and a proven ability to manage multi-million dollar budgets. Experience spans hospitality, food & beverage, print & graphics, retail, engineering, and interior design.

Communications professional with comprehensive background in corporate communications, known for enhancing brand presence and stakeholder relationships. A collaborative team player, adaptable to changing needs, and focused on delivering impactful results. Skilled in media relations and strategic communications, valued for reliability and flexibility.

Successful at planning events, supporting executives and assisting with public relations by leveraging exceptional communication abilities. Proven skills in coordinating graphic designs and videos to further drive home important company messages and engage the target audience.

Possesses versatile skills in project management, problem-solving, and collaboration. Brings fresh perspective and strong commitment to quality and success. Recognized for adaptability and proactive approach in delivering effective solutions.

Dynamic individual with hands-on experience in [Area of expertise] and talent for navigating challenges. Brings strong problem-solving skills and proactive approach to new tasks. Known for adaptability, creativity, and results-oriented mindset. Committed to making meaningful contributions and advancing organizational goals.

Detail-oriented individual with exceptional communication and project management skills. Proven ability to handle multiple tasks effectively and efficiently in fast-paced environments. Recognized for taking proactive approach to identifying and addressing issues, with focus on optimizing processes and supporting team objectives.

Overview

40
40
years of professional experience

Work History

Marketing & Corporate Communications Manager

Ascent Aviatin Services
01.2019 - 05.2025
  • Managed company events, town halls and meetings.
  • Capitalized on carefully built media relations to enhance outreach and public image.
  • Coordinated executive thought leadership efforts to establish credibility within the industry and attract new business opportunities.
  • Enhanced brand reputation by developing and implementing strategic corporate communications plans.
  • Expanded social media presence by crafting engaging content that resonated with followers and encouraged sharing.
  • Improved overall message consistency by creating and enforcing corporate communication guidelines across all departments.
  • Elevated event visibility by managing all aspects of event planning, from concept development to post-event follow-up activities.
  • Increased employee engagement through the creation of targeted internal communications campaigns.
  • Optimized internal communication channels for seamless information flow between departments, reducing redundancies in processes.
  • Revitalized employee and public digital assets to optimize content and usability.
  • Implemented media campaign aimed at promoting company profile in preparation for IPO.
  • Supported talent acquisition efforts with targeted employer branding campaigns that showcased company culture and values.
  • Assisted with media interviews, prepping guests and offering assistance with [Task].equipment setup.
  • Supported [Type] plans through development and implementation of internal and external communication strategies.
  • Oversaw social media presence and aligned posts to include branding and trending ideas.
  • Reviewed marketing materials and documents for brand accuracy and trending design.
  • Developed and promoted corporate brand, images and identity to media and public.
  • Cultivated strong corporate image and identity with clear branding.
  • Increased brand awareness through development and implementation of successful public relations campaigns.
  • Wrote engaging and successful press releases to control information and public opinion.
  • Collaborated with other departments to develop integrated branding and public relations strategies.
  • Built and strengthened industry partnerships to improve product placements, amplify coverage and maximize effectiveness of marketing strategies.
  • Fostered positive relationships with key business journalists in national and trade publications.

Customer Service Manager

Marana Aerospace Solutions / Ascent Aviation Serv.
09.2013 - 01.2019
  • Resolved customer complaints while prioritizing customer satisfaction and loyalty.
  • Took ownership of customer issues and followed problems through to resolution.
  • Managed a team of customer service representatives, fostering a positive work environment focused on teamwork and collaboration.
  • Reduced customer complaints, proactively addressing issues and implementing effective solutions.
  • Followed through with client requests to resolve problems.
  • Managed complex customer issues effectively, navigating multiple internal resources to identify and implement the best possible solutions.
  • Developed strong relationships with key clients, ensuring their needs were met consistently and promptly.
  • Maintained detailed records of interactions with clients, allowing for easy retrieval when needed during follow-up communications or escalations.
  • Collaborated with upper management to improve customer service processes and support structures company-wide.
  • Assisted with pricing questions, inventory availability and changes to existing order and shipping information.
  • Enhanced customer satisfaction by streamlining support processes and implementing new strategies.
  • Analyzed customer feedback data to identify trends and areas for improvement, driving continuous enhancement of services provided.
  • Collaborated with sales teams to develop tailored solutions for prospective clients, resulting in increased revenue generation opportunities.
  • Facilitated cross-departmental meetings to ensure cohesive customer service strategies.
  • Implemented comprehensive feedback system to enhance service quality.
  • Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
  • Maintained professional demeanor by staying calm when addressing unhappy or angry customers.
  • Used industry expertise, customer service skills and analytical nature to resolve customer concerns and promote loyalty.
  • Identified and communicated customer needs to supply chain capacity and quality teams.
  • Cultivated positive rapport with fellow employees to boost company morale and promote employee retention.

Buyer/Planner

Marana Aerospace Solutions
03.2013 - 09.2013
  • Built long-term supplier relationships with vendors to establish quality and competitive pricing.
  • Collaborated with internal departments to better understand needs and determine purchasing requirements.
  • Reduced procurement costs through strategic sourcing, competitive bidding, and effective negotiations.
  • Developed strong relationships with suppliers to secure favorable pricing terms and conditions for the company''s benefit.
  • Maintained complete documentation and records of all purchasing activities.
  • Forecasted purchasing trends and improved merchandising strategies.
  • Ensured timely delivery of products by closely monitoring vendor performance and addressing any issues promptly.
  • Coordinated with logistics teams to resolve any shipping delays or discrepancies while minimizing impact on operations.
  • Developed cost-effective purchasing strategies to maintain inventory levels and improve operational procedures.
  • Maintained a comprehensive database of supplier information, including contact details, capabilities, pricing structures, and lead times.
  • Increased supplier efficiency by negotiating contracts and maintaining strong relationships with vendors.
  • Achieved cost savings by identifying opportunities for consolidation and bulk purchasing across departments.
  • Achieved cost savings, negotiating bulk purchase agreements with key suppliers.
  • Placed orders for merchandise consistent with quality, quantity and other specification requirements.
  • Researched and identified new suppliers and vendors.
  • Collaborated with cross-functional teams to align goals and ensure project success.
  • Engaged in both long and short-term project planning, strategizing for on-time, high-quality deliverables.
  • Recognized potential issues with inventory and quality control and engineered changes.
  • Prepared reports and presentations to communicate findings and recommendations to decision-makers.
  • Achieved significant cost savings by renegotiating contracts with suppliers, leveraging market research and negotiation skills.
  • Monitored and controlled event expenditures to meet budgets.

DIRECTOR OF PURCHASING

Loews Ventana Canyon Resort
01.1998 - 01.2010
  • Led Purchasing, Shipping, Receiving and Storeroom teams. Purchased for all resort departments including Accounting/Administrative, Rooms/Operations, Sales & Marketing, HR, Engineering, Security, Spa, and Food & Beverage/Culinary to include the Ventana Room our 5 Diamond restaurant. Managed requisition to purchase order processes, researched and analyzed products and services, requested bids, negotiated contracts, communicated recommendations to necessary parties and maintained cost effective and timely delivery of products. Teamed with accounting department to resolve any billing errors and ensure timely and accurate payments. Created and implemented new policies and procedures for all functions of receiving, shipping and storerooms. Collaborated with inventory team managers to ensure proper receipt of products, rotation, maintenance of inventory levels, and cost control while maintaining all health and safety guidelines. Diagnosed and resolved any significant inventory and service level discrepancies. Selected projects include:
  • National Contract Management: Liaison with corporate purchasing and local property management to convey details of each national contract and preferred vendor agreement. Instructed all necessary parties of compliance guidelines, contractual benefits, requirements and exceptions. Managed all procurement and services related to contracts. Reported to corporate director of purchasing any concerns, issues or deviations with contract, product, service or supplier.
  • Key Vendors: Cintas, Ecolab, W.W. Grainger, Sobel Westex, Fortessa, Waxie Sanitary Supply, Fed Ex, Sysco Food Service of AZ, Starbucks Coffee Co., Coca Cola USA, Henry Wine Group (partial list)
  • Project Management and Education: Directed team to implement new corporate mandated coffee program. Communicated marketing strategy and program standards, set meeting schedule, facilitated team discussions and led planning to formulate action plan to meet compliance deadlines. Organized, scheduled and managed equipment installation. Coordinated instructor-led training sessions of managers and line staff. Reported progress throughout project to the corporate task force.
  • Program Design and Training: Designed, developed and implemented beverage service and maintenance program to educate outlet managers and their staff to maintain proper cleanliness, use of equipment, product handling, rotation and inventory control. Created spot check performance evaluation program and trained 9 managers and 45+ server/bartenders. The results were dramatically improved quality, service, and staff moral as they earned a 100% score on the first shop of the new mandated coffee program.
  • Branding and Training: Identified incomplete and inaccurate information provided by the corporate office as part of a new branding program. Restructured and composed 3 individual “Green Graphic” guideline documents better defining the standard to ensure compliance by all hotels. Trained all purchasing management teams to secure the comprehension of all materials
  • Program Development: Designed and coordinated electronic approval process for web based on-line office supply ordering. Streamlined requisition to purchase order process and provided a best practices model across the organization.
  • Donations: Solicited and secured donations for employee and non-profit charitable events saving the company thousands annually.
  • Corporate Program Management: Strengthened vendor base as part of an NAACP initiative by locating, assisting to qualify and contracting key minority vendors. Increased property spend from minority businesses by 96% the first year far exceeding our top goal with continued growth for the duration of the program. This provided the corporate team the edge they needed to exceed their goal.
  • Corporate Project Management: Assigned to research, organize, and obtain the necessary products to develop the Corporate H1N1 standards for all Loews Hotels to ensure the health and safety of our employees. Secured best available pricing by maximizing buying power of hotel chain and coordinating delivery and billing directly to each hotel. Completed “Product Specification Sheet” for each item to simplify the re-order process to maintain proper standards and inventory at each property. Collaborated with Corporate Vice President of Operations to determine quantity and pars of each item for all 19 properties.
  • Corporate Program Development: Collaborated with a colleague from Loews Miami and the Cintas Uniform team of professionals to develop a new uniform standards program and product catalog. We replaced discontinued items and upgraded all options to include the newest designs, using the most innovative fabrics, while meeting each hotel and resorts unique operational and environmental needs.
  • Strategic Alliances: Served as interim Director of Purchasing for “The House of Blues” in Chicago while maintaining current Arizona property. Assessed status of current projects and collaborated with executive management providing constructive feedback. Created and implemented new strategies, strengthened partnerships with management, hotel staff and vendors. Out performed previous manager’s performance and quickly provided a best practices model for a new director.
  • Regional Task Force: Served as a member of the Corporate Beverage Mandate task force. Negotiated and secured western regional wine and spirit pricing by negotiating with local distributors in each of 4 US states serving 5 Loews hotels and resorts. Regional negotiations helped strengthen national partnerships and contributed to obtaining the lowest possible contract prices for the entire chain.
  • Focus Group: Served as 1 of only 22 members of the Entegra/Sodexo focus group nominated from their thousands of clients across the United States. Chosen as a person of known integrity, incredible dedication, and an extensive knowledge of the hospitality industry to define and elevate the quality of their represented product lines to meet luxury hotel standards.
  • Specialty Conference and Trade Shows – Invitation Only (selected shows include): US Foodservice - Las Vegas, NV, 4 days W.W. Grainger – MRO – Miami, FL, 3 days

MARKETING COORDINATOR

Pronto Printing
01.1994 - 01.1998
  • Observed, participated and quickly evaluated all aspects of the printing business and industry. Directed the development and implementation of core marketing processes to define company service offerings, selling opportunities, accounting and collections systems, staff training and cross-training programs and restructured work space layout to improve the overall performance of the business. Selected projects include:
  • Restructuring: Interfaced with all levels of the organization, collaborated with management and staff to increase awareness, diagnosed opportunities, developed action plans with responsive and innovative solutions and implemented necessary changes. Greatly improved staff moral and created a positive team oriented working environment.
  • Training: Cross-trained all team members creating a new breed of worker who can quickly adapt to any role with a better understanding of company objectives to optimize efficiency, ensure growth and profitability.
  • Marketing Business Development and Branding: Collaborated with owner, developed cohesive marketing strategy to define company product and services, designed collateral package, and established lead generation programs to cultivate new customers. Quickly established a reputation for the highest quality products at competitive prices.
  • Branding and Project Management: Strengthened company brand through community involvement with non-profit organizations and functions like the “1997 Cigna Healthcare Celebrity Classic, benefiting: The Ronald McDonald House and Its Children’s Health Resource Center”. Managed the company involvement through donations of printed materials for this organization for 3 years.
  • Production Management: Managed weekly press and graphic/typesetting schedules, proof read projects, analyzed inventory reports, placed supply orders and prioritized production processes making adjustments as necessary to maximize time and ensure on-time deliveries to meet customer deadlines.
  • Sales: Generated a customer base of over 80 accounts through professional networking groups and referrals. Provided the products and services the clients needed to best market their business. Leveraged consistent repeat business through effective communications, one on one relationships, and a positive professional image with customers, suppliers, and co-workers.
  • Key Accounts: Loews Ventana Canyon Resort, Canyon Ranch, Metro Restaurants, AZ Sonora Desert Museum, and Polymer Chemistry Innovations (partial list).

INSIDE SALES

Shamrock Foods Co.
01.1985 - 01.1993
  • Hired to manage small accounts, telecommunications, accounts receivables, and route settlement. Developed team building, communication, product handling and streamlined research programs. Selected projects include:
  • Program Development: Analyzed product returns used in new resident driver program. Devised and implemented new policies and procedures to decrease double handling of product, inventory errors and overtime. Ensuring growth and profitability through improved inventory cost controls and warehouse stocking strategies
  • Data Base Development: Created a customer data base including all vital and confidential client information. This decreased labor, increased efficiency and became a vital source for project research within the local division and provided a best practices model company wide.
  • Strategic Alliances: Strengthened inter-departmental infrastructure and partnerships within the division by teaching long range objectives and the importance of team contributions establishing a positive influence on all areas of the division.

Education

High School - Drafting/Mechanical Drawing

Upper Sandusky High School

Interior & Architectural Design

Art Institute of Pittsburgh
Pittsburgh, PA

Skills

  • Leadership
  • Creative & Innovative
  • Research & Analysis
  • Relationship Management
  • Project Initiative Leadership
  • Training/Coaching
  • Mentoring
  • Team Building
  • Analytical & Profit Driven
  • Contract Negotiations
  • Partnership Alliances
  • Brand Strategy
  • Inventory Management
  • Fund Raising
  • Project management
  • Content development
  • Reputation management
  • Internal communications
  • Event planning
  • Marketing communications
  • Multimedia content creation
  • Media relations
  • Press release writing
  • Creating multimedia assets
  • Employee engagement
  • Leading projects
  • Managing communications channels
  • Managing internal transitions
  • Analytics reporting
  • Campaign coordination
  • Website maintenance
  • Brand messaging
  • Web content management
  • Brand management
  • Press releases
  • Creating collateral
  • Marketing collateral development
  • Media outreach
  • Social media content development
  • Professional correspondence writing
  • Branding management
  • Social media campaign oversight
  • Problem-solving
  • Time management

Accomplishments

Project Management - Renovations

Advertising

Event Planning - Catering, trade show booths, team member and customer events, hangar groundbreaking

Team Member uniform program and company webstore

swag design and purchase

Websites

Hobbies and Interests

Photography, interior design & decorating, cooking/baking, woodworking, refinishing furniture, crafts, gardening, party planning, and classic vehicles. Passionate about children and animals.

Training

Diversity at Work, Code of Business Conduct & Ethics, Preventing Workplace Harassment (Supervisor Edition), Build the Brand, Core Mgmt, Love’em or Lose’em, Exceeding Guest Expectations, Empowerment, Train the Trainer, Branded Programs, 7 Habits (Covey), Business Continuity Planning, Greening Your Facility, Green Team

EDUCATION & ADDITIONAL EXPERIENCE

  • Continental Hydraulic Hose - College Prep Summer Job Title: Assistant to Project Engineer Produced electrical drawings of manufacturing space for government approval. Designed and produced a working magnetic floor plan of the space to be used for placement and rearrangement of production equipment.
  • Ben Franklins - Retail position 2 years Title: Clerk – Administrative Assistant Departments: fabric, pet, hardware/plumbing, outdoor furniture/garden center, toy, clothing, candy, cash register

Timeline

Marketing & Corporate Communications Manager

Ascent Aviatin Services
01.2019 - 05.2025

Customer Service Manager

Marana Aerospace Solutions / Ascent Aviation Serv.
09.2013 - 01.2019

Buyer/Planner

Marana Aerospace Solutions
03.2013 - 09.2013

DIRECTOR OF PURCHASING

Loews Ventana Canyon Resort
01.1998 - 01.2010

MARKETING COORDINATOR

Pronto Printing
01.1994 - 01.1998

INSIDE SALES

Shamrock Foods Co.
01.1985 - 01.1993

High School - Drafting/Mechanical Drawing

Upper Sandusky High School

Interior & Architectural Design

Art Institute of Pittsburgh

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Annette G. M. Feasel