Aykhan Garayev
Baku, Azerbaijan
Summary
Highly organized and dependable professional with a robust background in marketing, sponsorship, and client management. Demonstrates exceptional capability in managing multiple priorities, with a proactive attitude and a readiness to assume additional responsibilities to achieve team objectives. Equipped with comprehensive experience in the development, implementation, and evaluation of sponsorship strategies, and adept at building strong client relationships.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Marketing Lead Specialist / Account Manager
Association of Football Federations of Azerbaijan (AFFA)
05.2022 - Current
- Met clients, presented and sold sponsorship opportunities and packages to local and foreign businesses such as Rabitabank, Misli, Azerbaijan Airlines, Carlsberg, MG Motors and Liv Bona Dea Hospital and quadrupled quarterly sponsorship sales.
- Collaborated with 50+ International and local brands such as: JW Marriot, Hilton, Fairmont, P&G, Mario Russo, Coca-Cola, Pasha Insurance, Nike, etc.
- Successfully managed brand operations for the FIFA Series Matches during Azerbaijan-Bulgaria matches, enhancing brand visibility and engagement.
- Partnered with the marketing & media managers and CEO in the creation, implementation and evaluation of the center's sponsorship plan and sponsorship pipeline
- Assisted the marketing and media team with the development of all sponsorship proposals, including research and prospecting, design and presentation development
- Managed the center's sponsorship contracts and tracked all proposed sponsorships from proposal to signed agreements, as well as ensure all insurance requirements and payment terms are met
- Brainstormed and developed ideas for creative marketing campaigns
- Assisted in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
- Planned and executed initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
- Assisted in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
- Owned and managed the Sponsorship function including but not limited to lead generation, managed with cold calling, prospecting and presentations, scheduling of and attending meetings and walkthroughs with potential sponsors
- Developed strong client relationships through consistent communication, understanding their needs, and delivering tailored solutions
- Collaborated with internal departments to align marketing campaigns
- Monitored industry trends to adapt strategies accordingly
- Conducted regular reviews of operations and identified areas for improvement.
- Nurtured client relationships, scheduling on-site visits or off-site meetings to touch base on account needs.
- Generated KPI reports to illustrate overall performance.
Junior Accountant
Unibank Head Office
01.2020 - 03.2020
- Posted and processed journal entries to ensure all business transactions are recorded
- Updated accounts receivable and issue invoices
- Updated accounts payable and performed reconciliations
- Assisted in the processing of balance sheets, income statements and other financial statements according to legal and company accounting and financial guidelines
- Updated financial data in databases to ensure that information will be accurate and immediately available when needed
- Prepared and submit weekly/monthly reports.
Education
MBA - Business Administration
Haliç University
Istanbul, Turkey05.2023
Bachelor - World Economy
Azerbaijan State University of Economics
Baku, Azerbaijan05.2020
Skills
Soft Skills:
- Communication
- Teamwork and Collaboration
- Problem-Solving
- Empathy
- Goal-setting
- Emotional intelligence
- Decision-making
- Attention to details
Hard Skills:
- Data Analysis and Reporting
- Project Management
- Communication and Presentation
- Content Creation and Management
- Event Planning and Management
- Marketing Strategy Development
- AI tools usage: Chat GPT, Gemini
- Design tools usage: Canva, Adobe Photoshop
Languages
Azerbaijani
Native
Russian
Native
English
Fluent
Turkish
Fluent
Spanish
Beginner
Affiliations
- Reading
- Sports
- Mental Health
- Photography
- Sport cars
- Cultures
- Crypto
Certification
- Haliç University MBA Master Degree Diploma, 05/2023
- Haliç University Honor Certificate, 05/2023
- Marketing Analytics with META, 04/2023
- Azerbaijan State Economics University bachelor Diploma, 05/2020
- International English Language Testing System, 07/2019
- Participation Certificate in Human Resources Management by ''Zeyn Consulting MMC'', 2019
- Participation Certificate in Accounting and Finance by ''Baku Business Consulting MMC'', 2019
- Volunteered in EUFA European League Final, 2019
- Volunteered in MMA WFCA Championship, 2018
- Volunteered in Islamic Solidarity Games, 2017
- Volunteered in UEFA U-17 European Championship
- Volunteered in UEFA Champions League Group Stage Matches (for Qarabagh FC, 2017,
matches against Roma, Chelsea, Atletico Madrid football clubs)
Timeline
Marketing Lead Specialist / Account Manager
Association of Football Federations of Azerbaijan (AFFA)
05.2022 - Current
Junior Accountant
Unibank Head Office
01.2020 - 03.2020
MBA - Business Administration
Haliç University
Bachelor - World Economy
Azerbaijan State University of Economics
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