Aykhan Garayev
Baku,Azerbaijan
Summary
Results-driven Partnership and Marketing specialist with over 4 years of experience in strategic partnerships, sponsorship sales and high-impact marketing campaigns. Demonstrates exceptional capability in managing multiple priorities, with a proactive attitude and readiness to assume additional responsibilities to achieve team objectives. Equipped with comprehensive experience in the development, implementation and evaluation of sales strategies and adept at building strong client relationship. Fluent in 4 languages, enabling seamless communication in business.
Overview
6
6
years of professional experience
3
3
years of post-secondary education
1
1
Certification
Work history
Partnership Specialist
WOLT (DOORDASH)
Baku
11.2024 - 09.2025
- Developed Wolt for Work business in Azerbaijan, signed 3 key accounts (CaspianTech, Boston Consulting Group, eTOP.az), which are in the top 20 Wolt for Work accounts among European countries in terms of GOV.
- Built and maintained strategic partnerships with over 20 key partners, increasing engagement by 25%.
- Developed and executed 20+ partnership campaigns, boosting customer engagement by 30%.
- Negotiated agreements ensuring favorable terms, leading to a 20% sales growth.
- Streamlined onboarding, reducing partner integration time by 15%.
- Conducted market research and competitor analysis to identify new partnership opportunities and enhance Wolt's market positioning.
- Monitored partner performance through data-driven insights, identifying opportunities for optimization and growth.
- Collaborated with cross-functional teams, including marketing, operations, and customer support, to ensure seamless execution of partnerships.
- Strengthened relationships with high-value partners by developing customized engagement strategies, improving retention by 20%.
Venue Operations Specialist
ULTIMATE FIGHTING CHAMPIONSHIP (UFC)
Baku
06.2025 - 06.2025
- Supported end-to-end venue operations for a major UFC event, coordinating logistics and setup for over 10,000 attendees, including athletes, crew, media, and VIPs.
- Oversaw crowd flow and access control across high-traffic zones, working with security teams to ensure safe movement and reduce congestion during peak hours.
- Assisted in managing audience entry and exit during main card fights, contributing to a 15% faster gate clearance and smooth crowd dispersal post-event.
- Coordinated with local contractors and UFC's international team to resolve on-the-ground issues quickly, maintaining 100% operational readiness throughout the event.
- Handled credential distribution for over 500 staff and media guests, streamlining check-ins and minimizing delays by 20%.
- Ensured safety protocols and emergency access routes were enforced, contributing to a zero-incident safety record.
Delegation Services Coordinator
UN CLIMATE CHANGE CONFERENCE - COP29
Baku
10.2024 - 11.2024
- Coordinated logistics for 50+ international delegations, reducing schedule delays by 30%.
- Guided 300+ international delegates, achieving a 98% satisfaction rate.
- Acted as the primary contact for 30+ high-profile stakeholders, including government officials, diplomats, and international organizations, ensuring seamless communication and issue resolution within 24 hours.
- Supervised on-site assistance teams, ensuring smooth operation and immediate response to delegate needs.
- Provided logistical support for high-level meetings, ensuring venues, equipment, and interpreters were arranged efficiently.
- Addressed last-minute schedule changes and resource reallocations, contributing to the successful execution of key events and increasing overall operational efficiency by 25%.
- Facilitated multi-stakeholder coordination, improving event communication flow by 30%.
Marketing Lead Specialist / Account Manager
ASSOCIATION OF FOOTBALL FEDERATIONS OF AZERBAIJAN (AFFA)
Baku
05.2022 - 09.2024
- Secured sponsorship deals with 20+ major brands, increasing quarterly sponsorship sales by 45%.
- Managed sponsorship operations for FIFA Series Matches, boosting brand exposure by 40%.
- Negotiated sponsorships worth over 1000.000 AZN, ensuring favorable terms and sponsor visibility.
- Developed content strategies that increased social media engagement by 15%.
- Led the planning and execution of major marketing campaigns for AFFA, increasing fan engagement and ticket sales by 25%.
- Managed end-to-end sponsorship activation, ensuring all contractual obligations were met and exceeded.
- Strengthened relationships with key stakeholders, sponsors, and media partners, ensuring long-term collaboration.
- Designed and implemented promotional events, increasing stadium attendance and TV viewership rates.
Junior Accountant
UNIBANK HEAD OFFICE
Baku
01.2020 - 03.2020
- Processed 200+ journal entries monthly, ensuring financial accuracy.
- Assisted in financial statement preparation and reconciliations.
- Updated accounts receivable and payable, ensuring timely payments and accurate records.
- Assisted in the preparation of tax reports and compliance documentation.
- Maintained financial databases, ensuring up-to-date and error-free records for audits and internal reviews.
Education
MBA - Business Administration
Haliç University
Turkiye 10.2020 - 05.2023
BACHELOR - World Economy
Azerbaijan State University of Economics
Skills
- Partnership & Sponsorship Management
- Strategic Marketing & Brand Management
- Sales Development & Negotiation
- Project & Account Management
- Data Analysis & Reporting
- CRM Tools: Pipedrive, Monday, Looker, LinkedIn Navigator
- Design: Canva, Adobe Photoshop
Certification
- Certificate of Completion (COP29)
- Haliç University Honor Certificate, 05/01/23
- Marketing Analytics with META, 04/01/23
- HR Management Training - Zeyn Consulting MMC, 2019
- Accounting & Finance Training - Baku Business Consulting MMC, 2019
- UEFA & MMA Championship Volunteering, 2017-2019
Languages
Azerbaijani
Native
Russian
Native
English
Fluent
Turkish
Fluent
Timeline
Venue Operations Specialist
ULTIMATE FIGHTING CHAMPIONSHIP (UFC)
06.2025 - 06.2025
Partnership Specialist
WOLT (DOORDASH)
11.2024 - 09.2025
Delegation Services Coordinator
UN CLIMATE CHANGE CONFERENCE - COP29
10.2024 - 11.2024
Marketing Lead Specialist / Account Manager
ASSOCIATION OF FOOTBALL FEDERATIONS OF AZERBAIJAN (AFFA)
05.2022 - 09.2024
MBA - Business Administration
Haliç University
10.2020 - 05.2023
Junior Accountant
UNIBANK HEAD OFFICE
01.2020 - 03.2020
BACHELOR - World Economy
Azerbaijan State University of Economics
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