Ayla Ismayilzade
Baku
Summary
Multi-talented Marketing Specialist enthusiastic about applying diverse skills to all areas of marketing. Flexible team player knowledgeable about both traditional and digital marketing strategies.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Teacher
BMDM
09.2023 - Current
- Digital Marketing
- Brand and Advertising
- Marketing Management
- Marketing Analytics
Lead Marketing Specialist ( Team Leader )
ABV Araznet LLC
06.2023 - Current
- Increased brand awareness by developing and implementing targeted marketing campaigns.
- Boosted lead generation through the creation of engaging content for social media platforms.
- Supervised marketing budget allocation, ensuring efficient use of funds across various initiatives.
- Planned marketing initiatives and leveraged referral networks to promote business development.
- Enhanced customer engagement, utilizing email marketing campaigns and newsletters.
Junior Marketing Specialist
ABV Araznet LLC
04.2022 - 06.2023
- Implemented and supervised market research projects from start to finish with focus groups, surveys and interviews.
- Developed questionnaires and facilitated focus group discussions.
- Established and managed relationships with external data providers and research vendors.
- Tracked trade show expenses to maintain budget.
Marketing Intern
Bank Of Baku
11.2021 - 02.2022
- Performed office administrative duties to enhance team cohesiveness.
- Researched and evaluated potential new markets and products.
- Assembled reports and presentations to share insights and recommendations with stakeholders.
- Helped with planning and hosting of marketing events.
Marketing Intern
Kapital Bank
02.2021 - 05.2021
- Tracked key performance indicators to measure success of campaigns.
- Monitored web traffic to analyze website performance.
- Participated in brainstorming meetings to develop marketing collateral.
- Helped with planning and hosting of marketing events.
Education
Master Degree - Commercial Operation - Graduation with Distinction
Azerbaijan State Economic University
01.2023
Bachelor Degree - Marketing
Azerbaijan State Economic University
01.2021
Skills
- Client Needs Assessment
- Market Analysis
- Brand Promotion
- Customer Research
- Campaign Management
- Project Planning
- Strategic Planning
- Vendor Relations
- Digital Marketing
- Task Prioritization
Languages
Turkish
Native language
English
Intermediate
B1
Turkish
Beginner
A1
Certification
- Certified MOSE, Microsoft- 2022
- Excel, Handex - 2022
- Certified Digital Marketing, Digital Hero - 2023
- Certified Power BI, Zen Analytics - 2023
Timeline
Teacher
BMDM
09.2023 - Current
Lead Marketing Specialist ( Team Leader )
ABV Araznet LLC
06.2023 - Current
Junior Marketing Specialist
ABV Araznet LLC
04.2022 - 06.2023
Marketing Intern
Bank Of Baku
11.2021 - 02.2022
Marketing Intern
Kapital Bank
02.2021 - 05.2021
Master Degree - Commercial Operation - Graduation with Distinction
Azerbaijan State Economic University
Bachelor Degree - Marketing
Azerbaijan State Economic University
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