David Braden

Company Overview: Tripleseat is the leading web-based event management and sales platform designed for restaurants, hotels, and unique venues. Our mission is to simplify and streamline the event planning process, allowing our clients to focus on delivering exceptional customer experiences.

• Lead Generation: Identify and qualify potential hotel customers through research, networking, conferences, and referrals, maintaining a prioritized lead pipeline.
• Software Demonstrations: Deliver in-person and virtual demos, highlighting Tripleseat’s features, addressing functionality, integration, and customer pain points.
• Contract Negotiation: Negotiate terms, pricing, and agreements to ensure partnerships that align with both the hotel’s needs and Tripleseat’s goals.
• Proposal Preparation: Develop customized proposals that align with hotel objectives, highlight ROI, and meet specific needs.
• Conduct on-site assessments at hotels and resorts to build relationships with key stakeholders and provide tailored solutions.
• CRM & Reporting: Maintain accurate CRM records of customer interactions, opportunities, and pipeline status, while providing regular territory and activity reports.

Key Contributions:

• Exceeded sales goals, during 6-month ramp period averaging 101% to goal in new ARR and expansion business in FY2024.

Company Overview: Pragmatic Institute is the transformational partner for today’s businesses, providing immediate impact through actionable and practical training.

• Maximize revenue from existing clients by building strong, long-lasting customer relationships for the assigned territory.
• Acquire new clients; negotiate and sell Pragmatic courses to product, marketing, and data executives.
• Cross-sell and upsell additional courses and services to clients to maximize account growth.
• Strategically and proactively consult existing clients on which training courses will benefit their team and organization based on their individual needs uncovered during our discovery calls and resulting in great customer rapport.
• Meet and exceed established monthly, quarterly, and annual quotas accomplished through detailed pipeline and strategic account planning and management.

Key Contributions:

• Exceeded sales goals, delivering 7.68 million in new product management and product marketing capturing 103% to goal in FY2023.
• Produced $7.9 million in new product management and product marketing sales in FY2022, capturing 108% of quota.
• Produced $2.89 million in new product management and product marketing training in FY2021 capturing 113% to quota in the 4th quarter.

Company Overview: $40M provider of the most widely used cloud-based (SaaS) property management system for 7K+ hotels.

• Implemented sales strategies to capture targeted customers and close new business deals, maintaining accountability for goals and quotas.
• Developed strategic, long-term business relationships with key clients to support their organizational objectives and drive revenue growth.
• Administered product demonstrations via WebEx or on-site visit based on individual client needs, articulating property management software functionality and relaying information on highly technical leading-edge products and services.

Key Contributions:

• Exceeded sales goals, delivering $316K in new property management system (PMS) revenue and obtaining 107% of goal in FY2019.
• Produced $245K in annual revenue for new PMS sales in FY2018, capturing 103% of quota.

Company Overview: Worldwide leader in privileged identity management, privileged remote access, and vulnerability. management products.

• Oversaw $8M in annual revenue attributed to 700 individual maintenance and support (M&S) contracts through direct and indirect channels of distribution.
• Forged relationships with channel partners, legal department personnel, and operations managers throughout the sales renewal process.
• Played an integral role in contract negotiations with large federal and enterprise accounts.

Key Contributions:

• Captured $400K in new business (NBB) FY2017 by promoting and upselling privileged access management (PAM) and vulnerability management system (VMS) solutions.
• Achieved 105% of FY2017 gross booking’s and 101% for FY2016.

• Company Overview: Global leader in cybersecurity and website security services.
• Consulted business owners and executives on tools to prevent malware, DDoS attacks, cross-site scripting “XSS” and SQL injection from damaging infrastructure and website functionality.
• Identified malicious threats and introduced a permanent solution to customers.
• Built partnerships and forged superior relationships with large development firms.
• Partnered with marketing personnel to expand brand verticals, increase awareness, and create new business opportunities.

Key Contributions:

• Maximized year-over-year growth for the enterprise team by $500K+ in the first six months.
• Averaged a 108% sales quota, identifying potential customers while developing distinctive business plans for growth.

Company Overview: Small-business branch of AmEx offering cardholders services, rewards, and perks.

• Oversaw a portfolio of 700+ high revenue top-tier clients, driving account growth and long-term card spend.
• Consulted with business owners, conducting a comprehensive vendor analysis, and recommending strategies to leverage business funds.
• Educated CFOs and controllers on integrating QuickBooks with their AmEx Open account.

Key Contributions:

• Championed portfolio growth from $7.43M to $15.14M, increasing new charge card business 104% and new vendor spend 166%
• Ranked top client manager out of 20 through Q4 in 2014

Company Overview: Leader in small business segment for solutions that drive customer acquisition and retention.

• Established and nurtured strategic relationships with 30+ channel partners, educating business owners and executives on CRM solutions for both on-premises and SaaS solutions.
• Managed direct and renewal sales initiatives in the southern California territory.
• Facilitated product demonstrations for C-level executives via WebEx.

Key Contributions:

• Increased CRM cloud revenue sales by 204%.