Ella Cepeda

• Assisted in the production of campaigns for Balmain from 2021 to 2025, under the creative direction of Olivier Rousteing. Including pre-production and post-production, as well as casting and styling.
• Produced campaigns for beauty brands such as Pantene, Mind Games, and Maybelline.
• Select clients include Cher, Mariah Carey, Vogue México, and GQ México.

www.nowopen.tv

• Creative produced and styled all seasonal photoshoots and video needs by working closely with Rails’ VP of Women’s and Men’s Design.
• Worked on campaigns locally and internationally, as well as e-commerce photoshoots.
• Supported in casting and booking talent, and location scouting.
• Worked on set to ensure consistent, on-brand execution of asset production.
• Hired and supervised freelance project assistants.

• Project managed the build and launch of Vans Channel 66. A one-of-a-kind digital livestream and radio concept broadcasting weekdays from New York City, Chicago, Mexico City, and Los Angeles.
• A day-to-day holistic project management approach that included liaison with outside agencies, tech vendors, music agencies, and Vans production and cross-functional marketing teams to ensure project tracks on time, and brand needs are met.
• Created and managed the program calendar, and coordinated with venue locations and ambassadors for programming needs.
• Managed asset creation with our graphic agency, and delivered them to marketing partners for promotion.

• Serve as the primary liaison between PAPER and all external partners, including photographers, stylists, hair and makeup artists, set designers, models, talent agencies, studios, and locations.
• Tracking the monthly budget for print and digital.
• Casting and booking models, influencers, and up-and-coming artists.
• Styling editorials and features for print and digital.
• Handle the day-to-day details of the fashion department, including trafficking samples, and curating the fashion editorials on the site.
• Compile, fact-check, and write fashion and team credits.

• Creative produced advertorials in New York and Los Angeles for fashion brands such as Saint Laurent and Coach.
• Styling and casting for cover stories.

• Manage a creative team to create original content for the magazine each month.
• Curating talent and selecting fashion stories, photographers, illustrators, and contributors from all over the world.
• Styling, interviews, photography, and writing for print and digital.
• Contributed with photos, interviews, and fashion editorials for Nylon Guys México.
• Collaborated with the Art Director, doing layout design and art for print and digital.