Summary
Overview
Work History
Skills
Timeline
Generic

Erik Lesko

Mesa

Summary

Dynamic Operations Trainer with a proven track record at Sunstate Equipment Co., specializing in training program development and cross-functional collaboration. Successfully enhanced team performance through innovative instructional design and coaching, achieving over 90% improvement in participant skills. Expert in fostering strong customer relationships.

Overview

33
33
years of professional experience

Work History

Operations Trainer

Sunstate Equipment Co.
Phoenix
04.2020 - 06.2025
  • Delivered comprehensive training programs supporting multiple operational functions across in-person, virtual, and classroom settings.
  • Played a key role in workforce development, process alignment, and successful acquisition integrations.
  • Designed and facilitated dynamic training sessions for Inside Sales, Dispatch, and Yard Operations personnel across various formats and platforms.
  • Partnered with local branch managers to track training progress and ensure timely onboarding of new Inside Sales employees.
  • Developed and maintained instructional content aligned with company SOPs and operational standards.
  • Provided real-time procedural support via the Training Helpline, fielding inquiries from over 2,000 employees.
  • Led operational training and system onboarding for two major acquisitions encompassing 9 branches and 175 employees, as part of a 20-member transition team.
  • Temporarily deployed to branch locations to deliver hands-on training, reinforce best practices, and support local teams during high-impact operational periods.

Inside Sales Trainer

Sunstate Equipment Co.
Phoenix
05.2014 - 04.2020
  • Created and delivered in-depth Inside Sales training programs to strengthen team performance, reinforce company values, and improve service quality across branch operations.
  • Conducted in-person training at Sunstate branches for 40+ weeks annually, covering sales procedures, culture, workflow optimization, and equipment knowledge.
  • Facilitated personalized phone coaching sessions; more than 90% of participants improved performance and progressed to higher skill levels.
  • Contributed to the development and continuous improvement of reference guides and operational training materials.
  • Assisted in building eLearning content through the company’s LMS, Cactus Campus.
  • Provided temporary operational support in key roles including Inside Sales, Dispatcher, and Branch Manager to reinforce training through on-the-job application.

Branch Operations – Multiple Roles

Sunstate Equipment Co.
Phoenix
12.1992 - 05.2014
  • Advanced through a series of frontline and leadership roles across operations, sales, logistics, and customer service.
  • Established a deep understanding of the equipment rental business and developed a strong foundation for training and leadership roles.

Inside Sales Representative

Sunstate Equipment Co.
09.1996 - 05.2014
  • Built strong customer relationships through responsive service and consultative selling.
  • Increased branch revenue by opening new accounts and matching equipment to project needs.
  • Processed rental agreements, billing, and documentation with precision.
  • Provided critical after-hours emergency support, ensuring customers had timely access to rental equipment.
  • Mentored and trained new Inside Sales team members across six Phoenix branches.

Dispatcher

Sunstate Equipment Co.
08.2011 - 08.2012
  • Coordinated logistics for 40+ drivers across six branches, ensuring timely equipment delivery and pickups.
  • Monitored and reported on delivery KPIs to improve service efficiency.
  • Balanced inventory levels to meet demand while minimizing equipment downtime.
  • Supported the implementation of a new dispatch management system.

Parts Personnel

Sunstate Equipment Co.
06.1993 - 09.1996
  • Procured and managed equipment parts inventory to ensure timely equipment repairs.
  • Maintained critical stock levels, reducing service delays and improving turnaround time.

Washrack / Equipment Support

Sunstate Equipment Co.
12.1992 - 06.1993
  • Cleaned and maintained rental equipment to meet safety and presentation standards.
  • Assisted customers with equipment loading and unloading during rentals and returns.

Skills

  • Training Program Development
  • Virtual & Onsite Facilitation
  • Inside Sales Coaching
  • Equipment Rental Operations
  • Cross-Functional Team Collaboration
  • Performance Metrics & KPI Improvement
  • Instructional Design & Documentation
  • Customer Relationship Management

Timeline

Operations Trainer

Sunstate Equipment Co.
04.2020 - 06.2025

Inside Sales Trainer

Sunstate Equipment Co.
05.2014 - 04.2020

Dispatcher

Sunstate Equipment Co.
08.2011 - 08.2012

Inside Sales Representative

Sunstate Equipment Co.
09.1996 - 05.2014

Parts Personnel

Sunstate Equipment Co.
06.1993 - 09.1996

Branch Operations – Multiple Roles

Sunstate Equipment Co.
12.1992 - 05.2014

Washrack / Equipment Support

Sunstate Equipment Co.
12.1992 - 06.1993
Erik Lesko