Farhad Bakhtiyarov
Baku,BA
Summary
Dynamic Senior Brand Manager with proven expertise in Brand Marketing at Premium Spirits Division at Avrora LLC in strategic planning and brand development. Worked with such brands as William Grant's, Pernod Ricard, Beluga Noblewood Group. Successfully executed marketing initiatives that enhanced market share and profitability. Skilled in budget management and cross-functional collaboration, driving impactful campaigns that fostered customer loyalty and engagement. Recognized for innovative market analysis and effective team leadership.
Overview
6
6
years of professional experience
Work History
Senior Brand Manager. Premium Spirits Division.
Avrora LLC
Baku
01.2024 - Current
- Conferred with advertising managers to develop and implement marketing plans.
- Collaborated with cross-functional teams to ensure successful execution of brand initiatives.
- Supervised creation of marketing materials and collateral.
- Conducted research to determine ideal markets for products and services.
- Developed and implemented strategic brand plans to increase market share, revenue and profitability.
Brand Manager, Premium Spirits Division.
Avrora LLC
Baku
01.2021 - 12.2024
- Strengthened branding initiatives by coordinating annual events to maximize outreach.
- Maintained budget to consistently keep within monetary parameters.
- Marketed products and services at tradeshows and promotional events.
- Developed marketing strategies based on corporate objectives and market trends.
- Created launch plans that included strategic objectives, tactics for execution, timelines for completion and budget allocation.
Assistant Brand Manager. Premium Spirits Division.
Avrora LLC
Baku
10.2019 - 01.2021
- Conducted research on target markets, competitors, and consumer trends.
- Organized events such as trade shows, conferences, webinars to promote products or services.
- Generated reports highlighting key metrics related to brand performance.
- Maintained budget to consistently keep within monetary parameters.
- Created marketing campaigns that increased customer loyalty and engagement.
Assistant Trade Marketing Manager
Engin LTD
Baku
02.2019 - 10.2019
- Conducted market research to identify key trends in the industry and develop effective strategies for product placement.
- Developed and used specific methodologies for collecting and analyzing marketing data.
- Wrote comprehensive reports outlining findings and translating concepts for technical and non-technical audiences.
Education
MBA - Master Business Administration
Western University UBIS
Geneve05-2019
Bachelor - World Economics
Baku State University
Baku05-2017
High School Diploma -
Middle School No 151
Baku05-2013
Skills
- Strategic planning
- Market analysis
- Brand development
- Budget management
- Campaign management
- Cross-functional collaboration
Languages
Azerbaijani
First Language
English
Upper Intermediate (B2)
B2
Russian
Proficient (C2)
C2
Timeline
Senior Brand Manager. Premium Spirits Division.
Avrora LLC
01.2024 - Current
Brand Manager, Premium Spirits Division.
Avrora LLC
01.2021 - 12.2024
Assistant Brand Manager. Premium Spirits Division.
Avrora LLC
10.2019 - 01.2021
Assistant Trade Marketing Manager
Engin LTD
02.2019 - 10.2019
MBA - Master Business Administration
Western University UBIS
Bachelor - World Economics
Baku State University
High School Diploma -
Middle School No 151
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