GEOFF GENRICH
Phoenix
Summary
Dynamic Territory Sales Representative with over 11 years of experience working with New West Oil/RelaDyne Inc., specializing in the heavy-duty industries. Excelling in solutions-based sales and customer relationship management, with a proven ability to enhance client loyalty through tailored proposals and effective problem-solving. Skilled in inventory management and vendor negotiation, driving significant improvements in operational efficiency.
Overview
21
21
years of professional experience
Work History
Territory Sales Representative
New West Oil / RelaDyne
Phoenix
04.2014 - 07.2025
- 11+ years of experience working with gear oils, heavy-duty transmission fluids, grease, bulk fuel, DEF, coolants, all automotive oils, etc.
- Specialized in the heavy-duty industry.
- Conducted cold calls to identify and engage new prospects.
- Developed proposals tailored to client needs and expectations.
- Cultivated strong customer relations to enhance loyalty and retention.
- Managed inventory effectively to ensure optimal stock levels.
- Resolved daily customer issues promptly to maintain satisfaction.
- Proactively identified potential customer challenges to provide solutions.
- Tank installation and maintenance operations.
- Oil lab analysis.
Property Manager
Property LTD
Phoenix
01.2005 - 10.2024
- Supervise various properties around the Phoenix area
- Supervise the collection of rent
- Inspect property for landscape appearance and maintenance
- Schedule timely repairs and maintenance work
Bulk Delivery Merchandiser /Junior Sales Associate
Hensley Beverage Company
Phoenix
06.2011 - 04.2014
- Maintained adequate supply of current points of sale across multiple accounts.
- Developed visual marketing displays to boost seasonal sales performance.
Education
Bachelor of Arts - Business, Sociology and Animal Studies
University of Arizona
Tucson, AZ05.2010
Skills
- Adaptive Sales Techniques
- Service Contract Sales
- Self-Directed
- Team collaboration
- Time management and prioritization
- Problem solving and analysis
- Effective communication
- Supply chain coordination
- Customer relationship management
- Maintenance scheduling and oversight
- Solutions-based sales
- Vendor negotiation and management
- Conflict resolution
- Relationship building and networking
- Property management and leasing
- Rent collection and administration
- Property inspection and assessment
- Quality assurance
Accomplishments
- RelaDyne Inc. Presidents Club: 2023, 2024
Professional References
- Greg Hansen - Valvoline National Indirect Channel Manager : (623)229-6073
- Ron Reeves - President / COO New West Oil Inc.: (602)315-0033
- Tom Turley - CEO/Owner DFO Filters & Equipment: (602)510-8485
More Available Upon Request
Timeline
Territory Sales Representative
New West Oil / RelaDyne
04.2014 - 07.2025
Bulk Delivery Merchandiser /Junior Sales Associate
Hensley Beverage Company
06.2011 - 04.2014
Property Manager
Property LTD
01.2005 - 10.2024
Bachelor of Arts - Business, Sociology and Animal Studies
University of Arizona
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