Gular Abdullaeva

Responsibilities:

• Moderated and administered online platforms for both B2B (retail outlets) and B2C (end users).
• Verified user identities, documents, and qualifications on the platform.
• Processed applications related to promotions, bonuses, and loyalty programs.
• Provided customer support: resolved issues with bonus accrual, registration errors, and number changes.
• Assisted retail employees (Araz, Bravo, etc.) with platform usage and ensured timely reward distribution.
• Communicated between customers, retail partners, and internal teams to resolve technical and operational issues.

Achievements:

• Achieved 100% accuracy in user verification and application validation.
• Reduced the number of unresolved customer support cases by improving issue-tracking processes.
• Improved customer satisfaction by ensuring transparent and timely resolution of B2B/B2C requests.
• Ensured smooth operation of loyalty programs that directly contributed to increased user activity.

• As a Market Manager at Japan Tobacco International (JTI), I led the development and execution of marketing strategies to drive sales and increase brand visibility.
• Development of marketing strategies: Creation and implementation of marketing plans to promote the brand and increase its market share.
• Market and consumer analysis: Conducting research and analyzing data to understand customer needs and preferences.
• Advertising Campaign Management: Planning and coordinating advertising campaigns across various media, including digital, print and television channels.
• Organization of events: Conducting presentations, exhibitions and other events to promote products and strengthen the company's image.
• Achievements:
• Increase Brand Awareness: Increase brand awareness by 25% through successful marketing campaigns.
• Sales Growth: Increased sales by 20% within the first year of operation through the implementation of innovative marketing strategies and consumer behavior analysis.
• Budget optimization: Effective management of the marketing budget, which allowed us to reduce costs by 15% without losing the quality of campaigns.
• New Product Launches: Successfully launched and promoted a new product line, resulting in an expanded customer base and increased market share.
• Effective Campaigns: Developed campaigns that resulted in a 30% increase in social media engagement.

Responsibilities:

• Management and development of the client base in the territory.
• Organizing and conducting promotions and product presentations.
• Compiling reports on sales results and planning future sales.
• Distribution control: Ensuring the availability of products on store shelves and timely delivery of orders.

Achievements:

• Increasing income: Increasing department income by 30% during the year through active attraction of new clients and retention of existing ones.
• Process optimization: Implementation of a new CRM system, which reduced order processing time by 25% and improved interaction with clients.
• Effective campaigns: Successful implementation of advertising campaigns, which led to an increase in brand awareness by 20%.
• Increase in sales volume by 30% in the first year of operation.
• Successful introduction of a new product line to the market.
• Developing an effective customer loyalty strategy, which led to a 20% increase in customer retention.
• Work specifics: Working for an international company: Open access to international standards and best practices in sales and marketing.
• Adapt to Change Quickly: Worked in a fast-paced environment that required quick adaptation to changes in market conditions and consumer preferences.
• Work in a dynamic and competitive environment.
• Excellent communication and negotiation skills were required.
• The need to quickly adapt to changes in the market.

Responsibilities:

• Negotiating with wholesale clients and partners.
• Development and implementation of a sales plan.
• Monitoring and analysis of sales budget execution.
• Monitoring of competitive activity and market analysis.
• Training of new employees within the sales department.

Achievements:

• Increase in the client base by 25% during the period of work.
• Exceeding sales plans by 10% quarterly.
• Development and implementation of a new reporting system, which increased the efficiency of the team.
• Work specifics: In-depth knowledge of tobacco products was required.
• The job required regular business travel and meetings with clients.
• Focus on long-term relationships with clients and partners.