Haylee Gilleland
Glendale
Summary
Dynamic marketing and operations professional with a strong background in enhancing member experiences and driving engagement through innovative strategies. Expertise in creating compelling marketing collateral, including flyers, newsletters, and digital communications, while successfully coordinating events and promotions that foster community involvement. Proven track record in managing daily operations to ensure member satisfaction and retention, complemented by a solid foundation in personal training and client development. Passionate about leveraging leadership skills to promote evidence-based practices in fitness and nutrition, guiding individuals toward achieving personal goals.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Online Personal Trainer / Coach
Rowlett, TX
01.2025 - Current
- Coached clients through individualized strength training and nutrition programs based on goals, experience level, and lifestyle
- Conducted fitness assessments, goal-setting sessions, and regular progress check-ins
- Educated clients on proper exercise technique, recovery, and sustainable nutrition habits
- Helped clients improve strength, body composition, confidence, and consistency
Marketing Manager/Operations Manager
Heath Golf and Yacht Club
Dallas, TX
04.2025 - 06.2026
- Developed and executed comprehensive marketing strategies to enhance brand visibility and engagement.
- Managed digital marketing campaigns across social media platforms, driving customer interaction and loyalty.
- Developed training programs for staff, fostering skill development and teamwork.
- Empowered employees to take ownership of their responsibilities, leading to increased accountability and improved performance outcomes.
- Managed inventory and supply chain operations to achieve timely and accurate delivery of goods and services.
Assistant Store Manager
Starbucks
Garland, TX
02.2023 - 01.2025
- Led daily operations, supervised staff, and supported team performance and accountability
- Trained and coached employees, improving productivity and customer experience
- Managed scheduling, inventory, and sales targets
- Developed strong communication, leadership, and client relationship skills transferable to coaching roles
Waitress/Bartender
BATA
Tucson, AZ
02.2023 - 12.2024
- Provided friendly, attentive customer service in a fast-paced environment
- Took accurate food and drink orders and delivered promptly
- Prepared and served alcoholic and non-alcoholic beverages
- Handled cash, credit transactions, and POS systems efficiently
Education
A.S - Biology
Pima Community College
01.2025
Skills
- Strength & Conditioning Programming
- Nutrition Coaching & Meal Guidance
- Client Assessments & Progress Tracking
- Athlete Development & Performance Training
- Basic HTML
- Leadership & Team Management
- Sales, Client Retention & Relationship Building
- Problem-solving
- Team leadership
- Operations management
- Customer service
Certification
- Certified Personal Trainer (CPT) – NASM
- Certified Nutrition Coach- NASM (pending)
- CPR/AED & First Aid
- Food Handlers
INTERNSHIP EXPERIENCE
Strength & Nutrition Coaching Intern
Pima Community College, Tucson, AZ | 2024-2025
Assisted lead strength and nutrition coach with athlete programming and session delivery
Observed and supported strength training sessions for athletes and general population clients
Gained hands-on experience in exercise selection, progression, and cueing
Learned foundational nutrition coaching strategies including fueling for performance, recovery, and body composition
ATHLETIC BACKGROUND
Volleyball — Pima Community College
2023-2025
Trained in structured strength and conditioning programs
Developed discipline, teamwork, and performance-focused mindset
Experience balancing training, competition, and academic responsibilities
First-hand understanding of athletic development, recovery, and injury prevention
Timeline
Marketing Manager/Operations Manager
Heath Golf and Yacht Club
04.2025 - 06.2026
Online Personal Trainer / Coach
01.2025 - Current
Assistant Store Manager
Starbucks
02.2023 - 01.2025
Waitress/Bartender
BATA
02.2023 - 12.2024
A.S - Biology
Pima Community College