ILHAMIYA RZAYEVA
Baku
Summary
Seasoned Head of PR at Restoration, Construction and Management Service, adept in crisis management and strategic decision-making. Excelled in media communication, enhancing brand visibility, and fostering corporate relationships. Proven track record in event coordination and digital advocacy, significantly boosting engagement. Demonstrates strong organizational capabilities and supportive team participation, ensuring project success.
Overview
36
36
years of professional experience
Work History
Head Of PR Department
Restoration, Construction and Management Service
01.2022 - Current
- Preparation of communication strategies for crisis management and communication
- Participation in the development of service strategies
- Establishment of public relations
- Organizing events dedicated to national holidays in Jabrayil, Gubadlı, and Zangilan regions
- Preparation of annual activity reports for the service
- Development of the official website for the service
- Conducting press releases and responding to inquiries on behalf of the service
- Preparing speech texts for the management in Azerbaijani, Russian, and English
- Establishing corporate communications (B2B)
- Content creation for social media and identification of risk-oriented factors
Presenter of the Daily Analytic Program “Gec də Olsa” and Presenter of the Weekly Analytic Program “Günün Ortası”
AZTV Company
01.2021 - Current
- Researched subjects and prepared for live events, special programs and guest interviews.
- Conducted research to support presentation topics.
- Hosted events being broadcast over television or radio.
- Coordinated with technical staff to ensure all audio-visual equipment was properly set up and functioning for presentations.
- Introduced guests and featured individuals throughout program.
Trainer of Media School
Azerbaijan Study Academy
Baku
09.2012 - Current
- Obtained and organized manuals, guides and visual materials for development and training purposes.
- Used role-playing, lectures, and simulations to present information in variety of instructional techniques and formats.
Presenter of the Daily Morning Program “Xəzər Səhər” and Presenter of the Daily Special Issue “Pandemiya Gündəliyi” and Presenter of the Daily Special Issue “Vətən Müharibəsi”
Xəzər TV Company
11.2017 - 11.2021
- Announced station breaks and public service information
- Monitored audience reactions during presentations.
- Edited existing material for use in presentations.
- Reported breaking news and reports informing audiences of important events.
- Collaborated with producers and assistants to select and implement program content.
- Organized and prepared materials for presentations, including visuals.
- Introduced guests and featured individuals throughout program.
- Managed time effectively to ensure presentations were delivered within allocated time frames without compromising content quality.
- Wrote and edited video and scripts for broadcasts.
- Researched subjects and prepared for live events, special programs and guest interviews.
Presenter “Point of view” daily program
ANS TV Company
01.2016 - 01.2016
- Answered questions and engaged others one-on-one for dynamic interactions.
- Reported breaking news and reports informing audiences of important events.
- Maintained daily program logs to provide information on broadcast elements
- Announced station breaks and public service information
- Researched information to compile talking points and scripts.
PR Manager/Corporate Fundraiser
SOS Children’s Village Azerbaijan
Baku
06.2009 - 01.2014
- Continually maintained and improved company's reputation and positive image by engaging with community members and addressing issues head-on.
- Planned, managed and prepared public relations department budget.
- Oversaw special promotional events to drive positive media coverage, boost revenue and enhance sales.
- Cultivated relationships with influencers in the industry to gain exposure for the brand through word of mouth marketing.
- Managed crisis communications and emergency response strategies and implementation.
- Produced films and other video products, regulating distribution and operating film library.
- Developed and implemented strategic PR plans to increase brand awareness and generate positive press coverage.
- Built and maintained corporate image, brand and identity.
- Maintained up-to-date contact lists of journalists, bloggers, analysts ; updated database regularly with new contacts.
- Responded promptly to inquiries from potential donors regarding donation process or project details.
- Organized materials delivery, space setup, and donations for events.
- Developed insightful fundraising materials for newsletters and websites to attract sponsorship opportunities.
Production Director of the Anti-Corruption TV series
IREX, Azerbaijan / USAID funded Media Advancement Program
Baku
01.2006 - 01.2009
- Supervised crew members throughout the entire production process.
- Collaborated with cinematographers to determine best angles for shots.
- Communicated regularly with producers regarding progress updates on projects.
Journalist
Daily Azerbaijan Newspaper
Baku
01.2006 - 01.2007
- Researched and analyzed background information related to stories to provide complete and accurate information.
- Edited copy written by other journalists to ensure accuracy and clarity.
- Gathered information about events through research, interviews and attendance at political, news and sports functions.
Chief of the “Night Channel” Department/Presenter
Space TV Company
Baku
01.2002 - 01.2006
- Coordinated with technical staff to ensure all audio-visual equipment was properly set up and functioning for presentations.
- Responded promptly to questions posed by audience members during the presentation.
- Incorporated storytelling techniques to make presentations more engaging and memorable for the audience.
- Facilitated discussion among attendees following each presentation.
- Introduced streamlined system for music libraries and media files.
- Researched current trends in the field relevant to the topic being presented.
- Developed and delivered comprehensive presentations on various topics, ensuring audience engagement and information retention.
Local Chief of the “Who wants to be the Millionaire?” (British TV show)
Lider TV Company
Baku
01.2001 - 01.2002
- Maintained updated knowledge through continuing education and advanced training.
- Managed time effectively to ensure tasks were completed on schedule and deadlines were met.
Presenter of a Daily Live Program
ABA TV Company
Baku
03.2001 - 08.2001
- Interviewed guests and conversed according to script.
- Presented scripted or unscripted information in show.
- Researched current trends in the field relevant to the topic being presented.
Chief of the Scenery Department
Sabah Creative Joint Program, AZTV Company
Baku
01.1993 - 01.2001
- Worked with cross-functional teams to achieve goals.
- Collaborated closely with team members to achieve project objectives and meet deadlines.
Anchor of the “Sahar” Program
Sahar Program, AZTV Company
Baku
01.1993 - 01.2001
- Covered breaking news events.
- Reported news stories for publication or broadcast, thoroughly describing background and details of events.
- Provided daily on-air commentary for news and entertainment stories.
- Conducted interviews with various individuals to obtain valuable quotes for stories.
- Assigned stories to reporters and journalists.
- Anchored special programs such as election night coverage, holiday specials and live concerts.
- Participated in production meetings to discuss upcoming shows and topics of interest.
- Developed story ideas based on current events and audience preferences.
Presenter of the Weekly Program about Azerbaijan for Turkey
AZTV Company
Baku
01.1996 - 01.1997
- Hosted events being broadcast over television or radio.
- Designed visually appealing presentation slides to complement spoken content and enhance audience understanding.
- Adapted presentation style according to the needs of different audiences.
Presenter and Commentator of the “Tele Fax” News Program
AZTV Company
Baku
01.1991 - 01.1993
- Delivered accurate information to groups through public speaking engagements.
- Proofed news stories to catch and edit errors prior to on-air reading.
- Collaborated with producers and assistants to select and implement program content.
Reporter in the News Department
AZTV Company
Baku
01.1989 - 01.1991
- Assigned stories to reporters and journalists.
- Wrote, edited, and submitted news reports under tight deadlines.
- Researched, wrote, edited and proofread news articles for accuracy and clarity.
- Interviewed subjects in a variety of settings, ensuring accuracy and relevancy of information.
Education
Bachelor - Journalism, Public Reporter
Social University Baku
Baku, Azerbaijan01.1989
Masters - Philology
Azerbaijan State University
Baku, Azerbaijan01.1989
Skills
- Crisis Management Expertise
- Media Communication
- Employee Training
- Supportive Team Participant
- Strong Verbal Skills
- Office Equipment Operation
- Strong Organizational Capabilities
- Digital Advocacy
- Blogging
- Journalism training
- Event Coordination
- Public Speaking
- Critical Problem Solving
- Effective Organization
- Collaborative Team Development
- Logical Reasoning Skills
- Cultural awareness
- Strategic Decision-Making
- Effective Decision-Making Under Pressure
- Effective Project Management
Awards
National Award in Journalism after Hasan Zardabi, 01/01/03
Publications
- Gecə Kanalı (The Night Channel), Book, 06/01/07, Includes: 40 articles published during the year in the “Gündəlik Azərbaycan” (“Daily Azerbaijan”) Newspaper
- Articles in Various Newspapers of Azerbaijan, 01/01/88, Ongoing
Languages
- Azerbaijani, native
- English, advanced
- Russian, fluent
- Turkish, fluent
Coursesandpublicactivities
- Kiel Journalism Summer School, 09/01/15, Digital Journalism-Social Media-Blogging
- Community Connections Leadership Program – Increasing Women’s Participation in the Electoral Process, 09/01/07 - 10/31/07, Washington DC, USA
- Chair person of AMC, 11/01/07 - 05/31/10, Azerbaijan Media Center (As a part of International Media Support (IMS) organization)
- Moderator in round-table discussions, 01/01/05, National Democratic Institute (NDI), Baku, AZ
- Moderator in round-table activities, 01/01/04, National Democratic Institute (NDI), Baku, AZ
- Media Management Conference for the Decision Makers from the Southern Caucasus, 07/01/04, London, England
- International Leadership Academy Program on Freedom of the Press and Information, 06/13/04 - 06/25/04, Germany
Timeline
Head Of PR Department
Restoration, Construction and Management Service
01.2022 - Current
Presenter of the Daily Analytic Program “Gec də Olsa” and Presenter of the Weekly Analytic Program “Günün Ortası”
AZTV Company
01.2021 - Current
Presenter of the Daily Morning Program “Xəzər Səhər” and Presenter of the Daily Special Issue “Pandemiya Gündəliyi” and Presenter of the Daily Special Issue “Vətən Müharibəsi”
Xəzər TV Company
11.2017 - 11.2021
Presenter “Point of view” daily program
ANS TV Company
01.2016 - 01.2016
Trainer of Media School
Azerbaijan Study Academy
09.2012 - Current
PR Manager/Corporate Fundraiser
SOS Children’s Village Azerbaijan
06.2009 - 01.2014
Production Director of the Anti-Corruption TV series
IREX, Azerbaijan / USAID funded Media Advancement Program
01.2006 - 01.2009
Journalist
Daily Azerbaijan Newspaper
01.2006 - 01.2007
Chief of the “Night Channel” Department/Presenter
Space TV Company
01.2002 - 01.2006
Presenter of a Daily Live Program
ABA TV Company
03.2001 - 08.2001
Local Chief of the “Who wants to be the Millionaire?” (British TV show)
Lider TV Company
01.2001 - 01.2002
Presenter of the Weekly Program about Azerbaijan for Turkey
AZTV Company
01.1996 - 01.1997
Chief of the Scenery Department
Sabah Creative Joint Program, AZTV Company
01.1993 - 01.2001
Anchor of the “Sahar” Program
Sahar Program, AZTV Company
01.1993 - 01.2001
Presenter and Commentator of the “Tele Fax” News Program
AZTV Company
01.1991 - 01.1993
Reporter in the News Department
AZTV Company
01.1989 - 01.1991
Bachelor - Journalism, Public Reporter
Social University Baku
Masters - Philology
Azerbaijan State University
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