JingJing (Jane) Zhang
Mesa
Overview
3
3
years of professional experience
Work History
Shopify Store Owner
TuftWonderRug
10.2023 - 02.2025
- Applied SEO strategies and sales promotions to improve viability
- Monitored customer behavior and optimized layout for better user experience
- Used UTM links and analytics to track traffic sources and ad success
Marketing Assistant
UNI Marketing Agency
10.2023 - 01.2025
- Conducted market research including customer profiling, product analysis, and competitor benchmarking to guide campaign strategies
- Supported the execution of Facebook Ads and Google Ads, optimizing campaigns for conversion and ROI
- Managed email marketing workflows and contributed to lead generation campaigns
- Collaborated with design and video teams to produce branded visual content for digital campaigns
- Delivered campaign performance reports and presented actionable insights using Excel and PowerPoint
Etsy Shop Owner
TuftWonderRug
10.2021 - 09.2023
- Conducted Market and customer research to develop targeted products and campaigns
- Products research
- Managed branding, product photography, and customer service
- Created and tested marketing strategies on Etys Ads and social media
- Analyzed buyer data to improve product listings and conversion rates
- Built and ran an online shop offering digital art and handmade home goods
Education
Bachelor of Science - Apply Behavior Analysis
Arizona State University
Tempe, AZ05-2022
Skills
- Data Analysis & Reporting
- Marketing Data Analysis
- Market Research
- Digital Ads
- Email Marketing
- Social Media Marketing
- Software (Excel, PowerPoint)
- Communication
- Business Insight & Strategic Support
Timeline
Shopify Store Owner
TuftWonderRug
10.2023 - 02.2025
Marketing Assistant
UNI Marketing Agency
10.2023 - 01.2025
Etsy Shop Owner
TuftWonderRug
10.2021 - 09.2023
Bachelor of Science - Apply Behavior Analysis
Arizona State University
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