Joe Gilmore

• Oversaw SEO and content strategies for 7 domains

• Managed on- and off-page SEO to help drive website traffic, live chats, and phone calls greatly increasing lead generation
• Created content that led to 2800+% increase in top-3 KWs & 1670% increase in total KWs (SEMRush data) for one domain
• Increased site traffic to one domain by 1930% YoY Jan 2022 vs 2023 (Google Search Console)

• Increased traffic to another domain by 1070%

• Managed Public Relations, Copywriting, and Content Channels, assisted with Design & Social Media

• Customized brand message to reach and capture target audience interest and drive engagement.
• Helped with content creation and design for website rebrand
• Increased number of ranking organic keywords by over 1000%
• Improved keyword ranking through backlinking efforts via guest posting, PR initiatives, and more

• Identified appropriate marketing channels and target customers for campaigns
• Developed and implemented marketing strategies
• Wrote engaging and successful marketing and website copy that led to increases in traffic and leads
• Oversaw and managed television, radio, billboard, and direct mail marketing campaigns

• Managed and created all content for both Landmark Recovery and Landmark Senior Living
• Wrote engaging copy for website articles, press releases, guest posts, email campaigns, and more
• Wrote SEO-focused copy for two entire websites and updated current website copy to make it more SEO-friendly
• Reviewed and edited final copy for accuracy and oversaw all phases of production

• Wrote stories ranging from politics to entertainment all related to Arizona
• Wrote one story that received over 350,000 page views in less than three days