Summary
Overview
Work History
Education
Skills
Timeline
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Klara Wong

Scottsdale

Summary

E-commerce merchandising professional with 5+ years of experience supporting digital retail operations through cross-functional coordination, sample management, and visual content optimization. Adept at ensuring timely product launches, maintaining product integrity through the content pipeline, and aligning with brand and campaign strategies. Passionate about the intersection of fashion, technology, and online consumer behavior.

Overview

10
10
years of professional experience

Work History

Senior E-commerce Merchandiser

Paige LLC.
08.2021 - 05.2025
  • Led cross-platform merchandising campaigns that boosted brand visibility and significantly increased web traffic through strategic content planning and execution.
  • Optimized internal site search functionality, leveraging customer behavior insights to enhance navigation, shape product discovery, and inform growth-driven merchandising strategies.
  • Created and managed digital merchandising content, ensuring seasonal relevance, high visual quality, and alignment with branding standards across product pages.
  • Oversaw product image uploads and site structure, including the creation of landing pages, PDPs (Product Detail Pages), and PLPs (Product Listing Pages) to support marketing initiatives and promotional campaigns.
  • Planned and scheduled promotional pricing, including discount codes and auto-applied offers during key seasonal events to drive conversion and customer retention.
  • Managed markdown pricing workflows by importing sale pricing into Shopify and reverting to standard pricing post-promotion to maintain pricing accuracy.
  • Monitored and improved eCommerce sales performance by updating site content, managing inventory visibility, and collaborating cross-functionally to deliver a seamless and engaging customer journey.

Merchandise Samples Coordinator

NordstromRack.com & HauteLook
05.2018 - 08.2021
  • Coordinated logistics and inventory management for seasonal promotions, ensuring timely product availability.
  • Oversaw the daily intake and processing of high-volume product samples across diverse categories to support digital merchandising and photography workflows.
  • Maintained accurate, real-time tracking of samples throughout the end-to-end production pipeline, ensuring timely movement from intake through post-shoot shipment.
  • Collaborated cross-functionally with Brand Sales, E-commerce, and Studio teams to align sample availability with digital launch timelines and marketing schedules.
  • Consolidated purchase orders and managed event metadata to ensure accurate attribution, categorization, and visibility of products on the website.
  • Monitored and assessed sample inventory to fulfill image production needs, maintaining styling consistency and campaign readiness across seasonal initiatives.

Sales Associate

Michael Kors
06.2015 - 09.2017
  • Delivered high-impact customer service by leveraging deep product knowledge and staying current on industry trends to support informed purchasing decisions.
  • Managed inventory levels to ensure stock accuracy, product availability, and timely replenishment, contributing to a smooth shopping experience.
  • Provided personalized product recommendations by aligning merchandise offerings with customer needs and preferences, driving customer satisfaction and loyalty.
  • Served as a bilingual liaison, translating between Chinese and English to assist international bulk buyers, contributing to increased sales and broader market reach.
  • Promoted in-store events and special offers by proactively engaging with customers on the sales floor, increasing promotional awareness and conversion rates.
  • Consistently exceeded personal sales targets through strategic upselling, customer relationship-building, and a consultative sales approach.

Education

Bachelor of Arts - Communications & Marketing

University of California - Davis
06.2017

Skills

  • E-Commerce & Digital Merchandising
  • Sample & Asset Coordination
  • Cross-Departmental Communication
  • CMS & Content Management
  • Product Lifecycle Management
  • Workflow & Asset Tracking Systems
  • Event Planning & Styling Support
  • Trend Analysis & Visual Merchandising

Timeline

Senior E-commerce Merchandiser

Paige LLC.
08.2021 - 05.2025

Merchandise Samples Coordinator

NordstromRack.com & HauteLook
05.2018 - 08.2021

Sales Associate

Michael Kors
06.2015 - 09.2017

Bachelor of Arts - Communications & Marketing

University of California - Davis

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Klara Wong