Mersally Avendano
Chandler
Summary
Results-driven Business Development Specialist with 7+ years of experience driving revenue growth, expanding territories, and strengthening client relationships. Proven success in securing new accounts, increasing client satisfaction, and delivering measurable pipeline growth. Skilled in B2B sales, negotiation, account management, and project management with strong proficiency in CRM platforms and market research. Bilingual professional recognized for a growth mindset, consultative selling approach, and consistent record of exceeding sales targets.
Overview
10
10
years of professional experience
3
3
years of post-secondary education
1
1
Certification
Work History
Business Development Manager
Spectra 360
Chandler
04.2025 - Current
- Developed strategic partnerships to expand market presence and drive growth.
- Conducted market research to identify new business opportunities and trends.
- Managed client relationships to ensure satisfaction and retention of accounts.
- Led negotiations for contracts, ensuring favorable terms for the organization.
- Identified potential clients, built relationships, and negotiated contracts.
- Maintained a database of existing customers and prospective leads.
- Determined business development opportunities and implemented effective strategy for client acquisition.
- Increased client portfolio by 20% in the past 4 months.
- Expanded 27% of existing accounts into new market, driving additional territory revenue.
- Identified needs of customers promptly and efficiently.
Business Development Specialist
Solutions Staffing
04.2024 - Current
- Utilize CRM software to track customer interactions, manage pipeline activity, forecast sales projections accurately
- Analyzed industry trends and competitor activities to identify opportunities for growth and differentiation
- Negotiated contracts and pricing agreements with clients, ensuring profitability while maintaining customer satisfaction
- Identified and pursued new business opportunities
- Built strong relationships with hiring managers to understand their staffing needs and provide timely solutions
- Conducted thorough market research to identify potential prospects and generate leads, resulting in a pipeline growth of 15%
- Provided exceptional customer service throughout the entire sales cycle to ensure high levels of customer satisfaction
- Utilized social media platforms such as LinkedIn to prospect for new leads and engage with potential customers
Owner
Mersy G. Dance Company
03.2018 - Current
- Target and prospect charter schools
- Developed and implemented strategic business plan to drive growth and increase profitability
- Created and developed a comprehensive dance program
- Hire, train and manage teachers who meet the requirements for teaching dance
- Perform administrative tasks such as scheduling classes
- Conduct regular performance evaluations for staff members, providing feedback for improvement
- Implement employee training programs to enhance skills and improve productivity levels
- Developed strong relationships with key clients, resulting in repeat business, business referrals, and increased customer satisfaction
- Identify areas for process improvement within the organization, implementing streamlined procedures that improved efficiency
- Negotiate contracts with business partners, and suppliers to ensure favorable terms and pricing
- Increased client base by 300% in the course of a year
B2B Account Manager
ACP (All Copy Products) and Verticomm
01.2016 - 08.2018
- Assist prospective clients through the entire sales cycle
- Prospect for new business through inbound calling, outbound calling and strategically cold calling assigned territory
- Perform business consultations to determine a the proper business technology solution
- Execute product presentations
- Build and develop relationships through networking events
- Research the target industry to discover prospecting opportunities
- Responsable for meeting sales quotas
- Negotiate all the terms and conditions correctly with the prospects to freeze the final deal
Purchasing Manager
Mark Kia
08.2015 - 01.2018
- Initiated 120 cold calls per day to identify potential clients.
- Expanded available stock through targeted auto procurement.
- Executed multi-step evaluations to determine vehicle condition.
- Facilitated offers presentation, pricing negotiation, and deal closure.
- Utilized CRM and product rating database on a daily basis.
- Forecasted future stock requirements to prevent overstocking and shortages.
- Directed purchasing team operations to meet departmental objectives.
Education
High school - General Studies
Coronado High School
Scottsdale, AZ 08.1999 - 05.2002
College - General Studies
Tech De Monterrey
Sonora, MexicoSkills
- B2B sales
- Lead generation
- Account management
- Consultative sales
- CRM software
- Cross-functional coordination
- Contract negotiation and closing tactics
- Market research
- Time management
- Team leadership
- Business development
Certification
N/A
Languages
Proficient English/Spanish
Timeline
Business Development Manager
Spectra 360
04.2025 - Current
Business Development Specialist
Solutions Staffing
04.2024 - Current
Owner
Mersy G. Dance Company
03.2018 - Current
B2B Account Manager
ACP (All Copy Products) and Verticomm
01.2016 - 08.2018
Purchasing Manager
Mark Kia
08.2015 - 01.2018
High school - General Studies
Coronado High School
08.1999 - 05.2002
College - General Studies
Tech De Monterrey