Summary
Overview
Work History
Education
Skills
Achievements And Membership
Timeline
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O'Dell Smith

Scottsdale

Summary

Accomplished Amazon FBA Seller with a proven track record of generating over $1M in sales in 2023. Leveraged exceptional customer service and Amazon PPC strategy to optimize brand performance. Previously at The Hartford Insurance, honed problem-solving skills and managed 130+ claims, ensuring seamless customer experiences. Highly organized and detail-oriented professional.

Overview

16
16
years of professional experience

Work History

Amazon FBA Seller

Self-employeed
Phoenix
05.2020 - 12.2025

Established and operated profitable Amazon FBA brand, achieving over $1M in gross sales for 2023.

  • Oversaw full product lifecycle for five SKUs, managing sourcing to customer delivery.
  • Directed Amazon PPC strategy, including budget approvals and campaign optimization, with peak ad spend of $20,000 monthly.
  • Led negotiations with Chinese manufacturers, annually renegotiating costs to protect margins.
  • Maintained healthy Amazon Seller Central account through effective inventory forecasting and pricing strategy.
  • Managed customer communications to enhance satisfaction and uphold brand reputation.
  • Identified pain points via customer feedback, redesigning core product to improve long-term performance.
  • Collaborated with external designers for store and listing design, retaining final approval on branding.

Medicinal Vitamin/Supplement Inventory Associate

Human Nature Natural Health
Portsmouth
01.2019 - 07.2020
  • Discuss and problem-solve daily objectives for clinic operation and patient order fulfillment.
  • Manage and track inventory quantities for re-ordering.
  • Accurately and efficiently stock inventory, and fill patient orders.
  • Receive and record inventory per packing slip or bill of lading.
  • Organize and manage inventory for easy and effective distribution.

Owner

Sharp Luxury Online eBay Store
Phoenix
01.2017 - 03.2020
  • Created and manage eBay online store since 2010
  • Negotiate sales prices based on market and demand to ensure maximum return
  • Provide exceptional customer service to buyers on an ongoing basis while answering questions, resolving disputes, providing product details, and collecting payment.
  • Achieved and maintain Top-Rated Seller status, and 100% positive feedback.
  • Make weekly financial investment decisions that impact the profitability of the business.
  • Perform operational procedures including buying and managing inventory, creating listings, and managing overall budget.

Workers' Compensation Claims Adjuster

The Hartford Insurance
Phoenix
01.2015 - 01.2017
  • Investigated claims to verify coverage and determine compensability.
  • Actively managed over 130 open workers' compensation claims, including directing medical treatment and distributing compensation benefits.
  • Provided temporary disability payments and monitored case for continuation of timely benefit payments; terminated payments when appropriate.
  • Conducted negotiations for settlement of claims with claimants and attorneys; insure preparation and filing of necessary legal documents.
  • Consistently provided exceptional customer service to Employers and Claimants. Always initiated contact within 24 hours of receiving the claim, explained claims process and answered all questions, and followed up consistently to ensure a seamless process.

Automobile Claims Adjuster

United Service Automobile Association (USAA)
Phoenix
01.2014 - 01.2015
  • Evaluate claims and to ensure validity, determined liability, and negotiated settlement values
  • Organized and prioritized time sensitive projects and claims, including total loss vehicle claims
  • Negotiated liability exposures and subrogated claimant carriers on behalf of policy holders
  • Educated and informed the insured on their insurance contract and the claims process, personally yielding high customer service goals
  • Indemnified insured and claimants for losses up to $3000 utilizing my personal judgment, without manager supervision

Licensed Insurance Producer

State Farm Insurance Company
Phoenix
01.2013 - 01.2014
  • State licensed insurance agent in six major states
  • Solicit and bind insurance policies in compliance with State specific regulations
  • Communicated directly with customer s by phone to resolve customer needs

Academic Support Counselor

Southern University Law Center
Baton Rouge
01.2010 - 01.2012
  • Taught Contract Law and Obligations (Louisiana Contracts) subjects to students
  • Coordinated with upper-management to create lesson plans, and other student materials
  • Assisted students in developing reflective reasoning, analytical, and legal writing skills

Legal Assistant

Taylor Porter Brooks, & Phillips Law Firm
Baton Rouge
01.2011 - 12.2011
  • Drafted research memoranda, pleadings, motions, and contracts
  • Worked commercial litigation, property, toxic and environmental torts, and bankruptcy practice areas
  • Developed knowledge of the litigation process while attending trials, hearings, depositions, eviction proceedings, and mediation

Education

Masters of Law, LLM - Environmental Law, Corporate Compliance Law, and Oil and Gas Contracts

University of Houston Law Center
Houston, TX
01.2013

Juris Doctor - Contract Law, and Property Law

Southern University Law Center
Baton Rouge, LA
01.2012

Bachelor of Arts - Communication Disorders and Psychology

University of Tulsa
Tulsa, OK
01.2008

Skills

  • Exceptional customer service skills
  • Inventory management
  • Customer relationship management
  • Market research
  • Amazon PPC strategy
  • Problem solving
  • Time management
  • Problem solver
  • Superb writer and editor
  • Highly organized
  • Active listener
  • Time management skills
  • Self-motivated
  • Efficient multi-tasking abilities
  • Detail oriented
  • Deadline driven

Achievements And Membership

  • Passed Arizona Bar Examination, 02/01/18
  • Graduated Ranked 11 of 143 from Southern University Law Center, 05/01/13
  • Graduated Cum Laude from Southern University Law Center, 05/01/13
  • Member, Senior Editor of Southern University Law Review, 01/01/10 - 05/01/13

Timeline

Amazon FBA Seller

Self-employeed
05.2020 - 12.2025

Medicinal Vitamin/Supplement Inventory Associate

Human Nature Natural Health
01.2019 - 07.2020

Owner

Sharp Luxury Online eBay Store
01.2017 - 03.2020

Workers' Compensation Claims Adjuster

The Hartford Insurance
01.2015 - 01.2017

Automobile Claims Adjuster

United Service Automobile Association (USAA)
01.2014 - 01.2015

Licensed Insurance Producer

State Farm Insurance Company
01.2013 - 01.2014

Legal Assistant

Taylor Porter Brooks, & Phillips Law Firm
01.2011 - 12.2011

Academic Support Counselor

Southern University Law Center
01.2010 - 01.2012

Masters of Law, LLM - Environmental Law, Corporate Compliance Law, and Oil and Gas Contracts

University of Houston Law Center

Juris Doctor - Contract Law, and Property Law

Southern University Law Center

Bachelor of Arts - Communication Disorders and Psychology

University of Tulsa
O'Dell Smith