Olivia Dowell
Phoenix
Summary
Dynamic communications professional with experience in sports, education, and entertainment, excelling in media relations and social media management. Proven ability to craft compelling narratives and engage audiences through strategic content creation. Skilled in Adobe Creative Suite and team collaboration, consistently delivering impactful results in fast-paced environments.
Overview
8
8
years of professional experience
Work History
Communications Game Night Staff
Valley Suns
Tempe
12.2024 - Current
- Assisted the communications manager with making credentials. Importantly, handing stats and box scores to media and television crews during timeouts and games.
- Worked with three other communications interns and learning valuable collaboration skills to transcribe postgame quotes and postgame duties
Media Services Assistant
Phoenix Mercury and Phoenix Suns
Phoenix
05.2024 - Current
- Assist with game day setup of the media room, credential table and media seating areas
- Run box scores and any additional pertinent game day information to media members and broadcasters working the game
- Record and transcribe media availabilities, including pregame and postgame by the Suns/Mercury and the opposing team’s coaches and players, and post-practice by the Suns/Mercury coach and player(s)
- Assist with the credential table for each home game
- Assist with occasional non-gameday press conferences, including welcoming media at the media check-in desk and microphone passing for media questions
Game Day Media Relations Staff
Arizona Cardinals
Glendale
08.2022 - Current
- Transcribed quotes from players and coaches from both the Cardinals and the visiting team
- Assisted in media credential check-in, photo vest checkout and press box meal check-in
- Set up press box prior to the game with flipcards and game stats
Marketing Coordinator (affected by layoffs)
BASIS Ed Texas
Scottsdale
07.2024 - 03.2025
- Support the Marketing and Creative Services Team with the current marketing and branding plan with oversight of team collaboration and resource allocation.
- Contribute fresh ideas, multi-task and prioritize to meet deadlines.
- Strong proof reading to ensure materials meet marketing guidelines and brand standards.
- Provide support for projects, initiatives, and directives as assigned.
- Source, research, and order marketing materials by partnering with vendors to finalize pricing, proofs, and overall production.
- Basic administration and maintenance of numerous social media accounts on platforms including Facebook, and Instagram.
- Assist in monitoring social media accounts.
- Help boost traffic to events through email marketing, social posts and other initiatives as assigned.
- Track event RSVP's, and manage online event listings.
- Support event logistics - including ordering event signage, promotional items, catering, ticketing support, etc.
- Assist with event setup and day-of-event tasks as needed.
Media Relations Graduate Assistant
Sun Devil Athletics
Tempe
05.2023 - 05.2024
- Served as the primary media relations contact and sports information director (SID) for Swim and Dive and Women's Tennis
- Managed social media efforts for both Swim & Dive and Women's Tennis to highlight current student-athletes accomplishments in addition to coaches, alumni and pros
- Wrote press releases, feature stories and additional media communications to promote student-athletes and coaches such as: Meet and match previews for both programs in addition to match and meet recaps, Season previews for both programs, Schedule releases for both programs, Competition for student-athletes and pros at non-collegiate events (2023 World Aquatics Championships, 2023 US Open Championships, 2023 Pan American Games and fall tennis tournaments both at collegiate and international level)
- Responded to requests for information from media and arranging interview availability between student-athletes and media members
Hostess
Redrock Canyon Grill
Overland Park
10.2017 - 07.2023
- Greeted an average of 250-300 guests per shift and guided them to their tables
- Organized and scheduled reservations for guests over the phone and in-person
- Managed the seating chart and monitored restaurant activity to determine seating and wait times
- Provided attentive and professional customer service and formed relationships with returning guests
Media Relations Intern
Sun Devil Athletics
Tempe
08.2021 - 05.2023
- Assist sports information directors in Football, Wrestling, Men's and Women's Basketball and Softball as well as assisting in other sports as needed on gamedays
- Write press releases such as feature articles, game previews and recaps such as: Game recaps across the 2022 season for Sun Devil Softball as the program advanced to Super Regionals, Previews for the 2021 season for Sun Devil Volleyball and features throughout the 2021 and 2022 volleyball seasons, Wrote recaps for all home wrestling meets in the 2022-23 season, Assist with releases outside of specific sports such as releases on the graduation of athletes
- Take part in social media efforts for a variety of sports on Instagram, Twitter and Facebook: Live tweeted home meets for Sun Devil Wrestling in 2022-23, Captured content for Sun Devil Softball during home games on the team's Instagram story and posting on Instagram in the 2022 and 2023 seasons
Digital Marketing Specialist
Cronkite Agency
Phoenix
01.2023 - 04.2023
- Clients: Ryno Sports and ISSUES
- Worked with the client team and researched audience opportunities and created data-driven growth strategies
- Executed paid social campaign strategies on behalf of clients using real budget and ad management systems such as Meta Business Suite, Google, LinkedIn and Twitter Ads
- Performed search optimization & keyword optimization, ideated and published paid media ads and measured performance in real-time using tools such as Google Analytics
- Developed weekly/monthly analytics reports and presentations
Box Office Attendant
Sun Devil Athletics
Tempe
02.2022 - 10.2022
- Greeting patrons in a professional and friendly manner and providing excellent customer service.
- Selling tickets to patrons on the phone and in person.
- Distributing will-call tickets.
- Answering phones and providing accurate information to callers and walk-up patrons.
Marketing and Communications Intern
City of Olathe
Olathe
05.2022 - 08.2022
- Write press releases on Parks and Rec events and employees throughout the whole city
- Shoot photos of locations in area
- Create flyers for events in Parks & Rec
Education
Master of Science - Digital Audience Strategy
Walter Cronkite School of Journalism and Mass Communication at Arizona State University
Phoenix, Ariz.05.2024
Bachelor of Arts - Sports Journalism
Walter Cronkite School of Journalism and Mass Communication at Arizona State University
Phoenix, Ariz.05.2023
Skills
- Social media platforms
- Adobe Creative Suite
- Graphic design tools
- Collaboration tools
- Google Analytics
- Cloud storage solutions
- Copywriting and editing
- Social media management
- Website management
- HTML proficiency
- Brand voice development
- Team collaboration
- Interpersonal communication
- AP Style writing
- Project management
- Marketing automation
References
References available upon request.
Timeline
Communications Game Night Staff
Valley Suns
12.2024 - Current
Marketing Coordinator (affected by layoffs)
BASIS Ed Texas
07.2024 - 03.2025
Media Services Assistant
Phoenix Mercury and Phoenix Suns
05.2024 - Current
Media Relations Graduate Assistant
Sun Devil Athletics
05.2023 - 05.2024
Digital Marketing Specialist
Cronkite Agency
01.2023 - 04.2023
Game Day Media Relations Staff
Arizona Cardinals
08.2022 - Current
Marketing and Communications Intern
City of Olathe
05.2022 - 08.2022
Box Office Attendant
Sun Devil Athletics
02.2022 - 10.2022
Media Relations Intern
Sun Devil Athletics
08.2021 - 05.2023
Hostess
Redrock Canyon Grill
10.2017 - 07.2023
Master of Science - Digital Audience Strategy
Walter Cronkite School of Journalism and Mass Communication at Arizona State University
Bachelor of Arts - Sports Journalism
Walter Cronkite School of Journalism and Mass Communication at Arizona State University
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