Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

Sean Hughes

Chandler

Summary

Knock Knock.

Who's There?

To

To Who?

It's To WHOM

😉

Overview

17
17
years of professional experience

Work History

Copy Supervisor

Isagenix
08.2021 - Current

Superman Returns (if it were a better movie than that 2006 Brandon Routh nonsense)... with a 2-year-old and plans to grow our family, it was time to return to a more stable place in my career. I was so excited to see that Isagenix was looking for a copywriter that I didn't even apply anywhere else! Within my first year, I leveled up to Copy Supervisor. We had a list of things that would turn a struggling copy team around and, despite the chaos and unfortunate layoffs, we achieved it. Better collaboration, more concise verbiage, accurate copy, and empowered writers. I wanted my team to see themselves as marketers who just so happen to specialize in copywriting. In addition to that, I implemented SOPs to make us a well-oiled machine. I'm proud of the team (albeit "lean") we are now.

Content Manager

Loud Rumor
10.2019 - 08.2021

The "no-brainer" opportunity... While I enjoyed the start-up life over at Ad Zombies, I received an offer I couldn't refuse (in a good way, not in a Godfather way). The ability to create content that would help boutique fitness studio and gym owners grow their businesses was something I was deeply passionate about doing and excited to jump on board with. Loud Rumor provides more than just marketing to these business owners, we provide training on everything from sales and operations to finances and leadership. What I love about this company is they realize (like I did in start-up life) that anyone can get leads for business owners... but the ability to close those leads and grow a business that's firing on all cylinders is where owners can truly experience freedom. I love writing the blogs, testimonials, case studies, scripts, ads, and everything in between for this company. I also enjoy interviewing our members and developing revenue-generating strategies for our marketing team and the company as a whole.

Executive Chief Copywriter

Ad Zombies
02.2018 - 10.2019

I’ll never forget the phone call... “Sean, I think we have a business here.” Ken “Spanky” Moskowitz said to me after realizing there was a need for better copywriting in Marketing and Social Media Advertising. We came up with the name and a business was born... I went to work creating phenomenal Ads for our clients and for OUR brand, all while building and training a team of writers to, as the Spanky says, “learn to write like Sean.” Helping build this startup company has been one of the most phenomenal experiences of my life.

Content Marketing Specialist

Grand Canyon University
07.2016 - 02.2018

After leaving Isagenix for a higher paying gig (which didn’t work out but it was worth the risk), I found myself without a job 2 days before my wife and I had to make our first mortgage payment. Plus, we were supposed to get married later that same year. Desperate times call for desperate measures... I started valeting cars and finding a temp job as a Content Marketing Specialist at Grand Canyon University. Well, GCU would quickly become home. I worked with a wonderful group of people as part of an incredible, big-picture mission. Towards the end of my tenure I was moonlighting with Ad Zombies - writing and building - until Ad Zombies grew enough to support my family. FUN FACT: GCU was short handed at the time and I was doing the job of TWO Content Specialists.

Creative Copywriter

Isagenix
08.2014 - 12.2015

Uh oh... Sean's taking a risk. During my time as Executive Producer at 92.3 KTAR-FM, I dabbled in Marketing on the side. Writing incredible stories and filming commercials. I felt like I found a new calling. So, I pursued it What? You can't do anything outside of Radio, that's a HUGE risk! Not for me. I got my foot in the door as a writer for Isagenix - and it was awesome! I wrote people's individual success stories, blogs, and magazine articles. I also wrote some entertaining Ads. I loved my time here and it was easily a risk worth taking!

Executive Producer

Bonneville International (92.3 KTAR-FM)
03.2008 - 08.2014

After becoming one of the youngest Talk-Radio Producers in Los Angeles, I ventured off to become a drive-time Producer in Phoenix. No more night shifts! I built a Talk Show from scratch and turned it into a powerhouse. Mac & Gaydos became household names across the Valley and I'm incredibly proud of it. My work on this show propelled me to becoming the youngest Executive Producer at a big-market station. But, over time, covering the News and Politics wore me down. Plus, I felt like I found my calling outside of the Radio business...

Education

Creative Writing

California State University of Long Beach
Long Beach, CA
2005

Skills

  • Copywriting
  • Storytelling
  • Marketing
  • Advertising
  • Branding
  • Content Creation
  • Executive leadership
  • Dad Joke King

Accomplishments

  • Built a Copywriting Company, Ad Zombies, from scratch. Including a writing team, quality assurance crew, and writing system.
  • Conceptualized, wrote, and created an award-winning My M&M's Commercial
  • Developed an entire Talk Show from scratch and told News stories like no one else in the industry

Timeline

Copy Supervisor

Isagenix
08.2021 - Current

Content Manager

Loud Rumor
10.2019 - 08.2021

Executive Chief Copywriter

Ad Zombies
02.2018 - 10.2019

Content Marketing Specialist

Grand Canyon University
07.2016 - 02.2018

Creative Copywriter

Isagenix
08.2014 - 12.2015

Executive Producer

Bonneville International (92.3 KTAR-FM)
03.2008 - 08.2014

Creative Writing

California State University of Long Beach
Sean Hughes