SEVINJ GADIRZADEH
Summary
Versatile Digital Marketing Specialist with over 10 years experience and with a proven record of driving brand growth through strategic online initiatives. Proficient in SEO, SEM, social media, and content marketing, with a keen analytical focus. Experienced in optimizing campaigns for maximum ROI, collaborating cross-functionally, and meeting tight deadlines. Passionate about leveraging digital trends to enhance brand visibility and achieve business goals. Ready to contribute dynamic and measurable results to your team.
Overview
19
19
years of professional experience
Work History
Digital Marketing Manager
Azerbaijan Tourism Board
04.2022 - Current
- Monitored trends in digital marketing landscape and adjusted strategies accordingly.
- Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Developed and executed A/B testing strategies to optimize campaign performance.
- Managed team engaged in ongoing product optimization, account management and ad placement.
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
- Improved website visibility through development and implementation of SEO strategies.
- Managed budget allocation and resource utilization to maximize marketing ROI.
Digital Marketing and Content Specialist
Baku City Circuit OC
02.2016 - 04.2022
- Evaluate and administer website content
- Implement the social media strategy
- Monitored trends in social media tools, trends and applications
- Develop and monitor campaign budgets
- Plan and manage social media platforms
- Design and oversee all aspects of digital marketing department including marketing database, email, and display advertising campaigns.
SMM and Digital Specialist
1news.az News Agency
09.2009 - 02.2016
- Share news on fan page, create interesting post for engagement
- 1news.az facebook page post reach over 100 million
- Everyday more then 10 million user engagement with page.
Digital Consultant
Baku 2015 European Games Operation Committee
04.2015 - 07.2015
- Approval of Azerbaijani and world content for the official website and on the official social media channels of Baku 2015 and Big in Baku.
Photo and Video Editor
Day.az News Agency
01.2007 - 09.2009
- Edited photo and video content of website
PR specialist
SS Production
05.2005 - 01.2007
- Updating of web-site, tv-radio and internet advertising
- Negotiation with China and Lithuania in order to purchase ad products
- Organization work with mass media, creation of reports and press releases
- Preparation of advertising contracts, organization of press conference
- Creation of advertising products including brochures, billboards, presentations
Education
Digital Marketing Institute
DMI- Digital Marketing Institute London -
Agile Mindset Workshop by Halima Gamarlinskaya -
Time Management Workshop by Seymour Rasulov -
Master Degree - History
Azerbaijan State Pedagogical University
01.2007
Skills
- SEO
- Strategic planning
- Data analytics
- Content Marketing
- Social Media Management
- Pay-per-click (PPC) advertising
- Email Marketing
- Adobe Photoshop
- Adobe Premiere
- Adobe After Effects (beginner)
- Market Analysis
Languages
Azeri
Proficient
C2
English
Upper intermediate
B2
Turkish
Advanced
C1
Russian
Proficient
C2
Timeline
Digital Marketing Manager
Azerbaijan Tourism Board
04.2022 - Current
Digital Marketing and Content Specialist
Baku City Circuit OC
02.2016 - 04.2022
Digital Consultant
Baku 2015 European Games Operation Committee
04.2015 - 07.2015
SMM and Digital Specialist
1news.az News Agency
09.2009 - 02.2016
Photo and Video Editor
Day.az News Agency
01.2007 - 09.2009
PR specialist
SS Production
05.2005 - 01.2007
Digital Marketing Institute
DMI- Digital Marketing Institute London -
Agile Mindset Workshop by Halima Gamarlinskaya -
Time Management Workshop by Seymour Rasulov -
Master Degree - History
Azerbaijan State Pedagogical University
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